Hi, I'm Dr. Sherry Perez

A Business Strategist based in Metro Washington, DC.

I'm your trusted partner in turning your
dream into a successful business.

I Bridge Dreams and Reality.

Obsessed with helping women follow their
passions to make a living doing what they love. 

Co-Founder | Business Strategist

I know starting and growing a business can be overwhelming. As a 20+ year entrepreneur, and an award-winning curriculum and instructional design executive;  I began my journey as a franchise owner. Later, I negotiated a buyback to fund a contract with a national provider. I then became a partner for a Mid-Atlantic company, and built a consulting firm that provided global services. I also opened a learning academy for licensed professionals in MD, VA, and OH, which I still own today.

From day one, I noticed there was no central hub for lived— practical entrepreneur guidance and resources—so I built one.

My expertise is tailored specifically for women entrepreneurs, addressing the unique challenges we often face in business. My approach combines practical business strategies with mindset coaching, focusing on personal and business growth.

I guide you through an easy process to help you from starting, to positioning and monetizing your business with my B.E.S.T. 4-Level framework, so you don't have to worry about consistent business growth again.

Now about you...and what makes us a good fit.

You're fed up with your business dreams collecting dust? 

You're busy and may even have a 9-5, but you still dream of starting your own business. I'll provide personal 1:1 guidance, roll up my sleeves and help you take your dream  from concept to a fully operational business.

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You have holes in your business because you didn't set it up correctly.

You'll never worry about your business set up. My step-by-step guidance on systems and processes will have your customers smiling in awe of your ability to easily manage their every need

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You're tired of piecing together freebies to start or grow your business.

You'll no longer feel overwhelmed with all the noise and information out there telling you what you should do. I'll provide specific, actionable, customized advice so you can experience the feeling of financial security that comes from having the right strategies in place for your business.

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You're struggling to get clients  for your service business.

Say goodbye to  constantly asking for clients on social media —I'll show you how to attract "good-fit" clients without a huge audience, feeling pushy, or spending hours on free discovery calls.
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I SHARE & SUPPORT—SO YOU CAN THRIVE! 

I've been there myself; spending money and time striving to create a thriving business.

Through it all, I developed a system of proven strategies that I've shared with my clients to help them launch and monetize their businesses. Now I'm sharing it with you so you can do the same and have a thriving business you love! 


What my clients say...

“I was so tired of searching online for the best way get more sales. I had no idea how to cross-sell my customers, where to post my offers, and how to get repeat business. It was really frustrating because I would sell my handmade jewelry to a customer and never hear from them again.

I worked with Sherry on my systems strategy. With her help it was easy to grow my business get referrals, and repeat business. I have a system in place that takes my customers from purchase, orientation, packaging, shipping, to repeat business ”
Rochelle

Retailer

“I was worried about keeping my business with so little sales. After I met with Sherry, I felt so much better about what to do to save my business, because I had a custom plan to fill the gaps in my business.

The Startup Success Program was a life-saver because I got the guidance I needed to finally build my business, rather than just do busy work. Their client onboarding process was fantastic. I felt like I was more than just another client. I referred my friend and they are helping her too."
Hayley

Brand Coach

"Sherry and her team helped me expand my business from teaching yoga in a studio, to selling online courses and my custom branded products. It feels great to have more than one stream of revenue.  

I first signed up for the BizStarter Hub membership and completed the Course Creator Workshop. Then I scheduled a few strategy sessions with Sherry. 90 days later, I had an online shop, sold-out webinars, and 20 people enrolled in my online yoga course. Thank you Sherry!"
Terry

Yoga Expert

Are you tired of waiting to get time, location, and financial freedom?

©2025 Dr. Sherry Perez, LLC | All Rights Reserved